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08.02.2024

How to make money with affiliate marketing, and who is it for?

Whether you're a sole entrepreneur or a group looking to make passive income through revenue-sharing marketing, there's an easy way to start. However, it's important to know which niche works to generate strong leads, how to use channels, and how to find the right partner program. Learn how to make money from CPA marketing with BetZillion and Paripesa and how people like Matt Diggity earn $400,000/month through revenue sharing.


Fitness influencers are talking about food supplements or beauty. YouTubers promote certain products as the best while offering exclusive promo codes for discounts or extra gifts – it’s all a part of revenue-sharing marketing. Even popular test sites such as rtings engage in it by promoting products they deem the best.

Anyone can start with affiliate marketing and get paid based on their success at generating clicks, registrations, or purchases for their partners. It entirely depends on which model of collaboration you choose.

Money Talks – How to Earn with Affiliate Marketing?

Affiliate marketing is a popular career path for solo entrepreneurs looking to make passive income, and it’s easy to see why.

Like any business, it comes with some drawbacks, such as time constraints and risk, but it also allows you to work as much as you want, and you get paid for your performance alone.

As a way to generate extra income by putting your skills or knowledge about a hobby to work with little to no cost, affiliate marketing is a profession for those who want to work on something they’re passionate about and step away from mundane 9-5 jobs.

Matt Diggity, one of the most respected names in affiliate marketing, is a perfect example.

Despite being in a good spot financially, working at a Silicon Valley startup, Diggity realized that working 60 hours a week wasn't sustainable. Instead, he searched for other ways of making money on his own when he discovered the potential of SEO.

Today, Diggity’s net worth is estimated at around $3 after selling 50 niche sites since 2011, and he earns roughly $400,000/month through his companies and websites. Other individuals who have similar success stories include Pat Flynn, Gael Breton, Nate O’Brien, and Zack Johnson.

Diggity is just one of many examples of a common person taking advantage of the potential of SEO CPA marketing. Yet, like any business endeavor, even passive income-generating businesses take time and preparation.

How Soon Can You Start Making Cash in the iGaming niche?

The iGaming industry has grown exponentially since the early 2000s and is one of the top-grossing industries in the world, reaching $263.3 billion in 2023. That is largely thanks to the growth of internet usage and its business model, including teaming up with influencers and affiliate marketers.

When linking up with influential forces to generate traffic, casinos or sportsbooks agree on one of many popular models – CPA, Revenue Share, PPC, Pay Per Lead, or Pay Per Impression. Typically, revenue share is the most common model.

But how much can you earn by partnering with an iGaming platform?

It will mostly depend on the platform or company and their affiliate offer, ranging from 20-50% revenue share or custom offers. According to Statista, over 55% can expect to make less than $10,000 annually from affiliate marketing initially. On the other side, Glassdoor states that the average salaries of affiliate marketers sit at approximately $77.895.



The numbers will vary depending on the niche; iGaming is one of the most lucrative options.

If You Build a Website, will They Come…or Not? – BetZillion Tells All the Truth

Most highly successful affiliate marketers started by building a website. But more importantly, it’s essential to recognize what people are interested in, which is where checking Google Trends and using common knowledge is critical.

Due to the size of the betting market, there are more sports betting sites – such as BetZillion - than affiliate websites. But that doesn’t mean that sports and e-sports betting or gambling is the only option. With technological improvements, gaming is one of the industries many are running into.

As a $187.7 billion industry, it is expected to grow to $546 billion by 2028; gaming is another favorite option for affiliate entrepreneurs. However, the success stories of people like Chris Guthrie, who earned over $150,00 annually by creating a gaming forum, prove that you can succeed in any industry.

What If – No Website? No Problem?

Affiliate marketing through websites is the most obvious choice, but you don't have to build a website to start the business.

You can become an affiliate marketer by placing affiliate links anywhere, whether emails or posting them in forums, YouTube videos, Instagram stories, on X (formerly Twitter), or anywhere that’ll reach the targeted audience.

Using social media platforms rather than building a website is a common strategy for individuals and even for bigger companies such as thermocup Stanley. It can save a lot of money and help target specific audiences. For example, one online betting company uses TikTok to reach young women with advertising to diversify its customer base.

The same practice can be used by any individual, only proving the point that a website is optional to start with commission-based marketing. Instead, entrepreneurs should turn to alternatives.

  • YouTube
  • X (formerly Twitter)
  • Pinterest
  • Facebook,
  • TikTok
  • Quora
  • LinkedIn
  • Instagram

X (formerly Twitter) has over 500 million active monthly users, with estimates predicting that the number will increase by at least 20% in the next four years. It explains why over 31% of affiliate marketers are leveraging Twitter.

Need to Put $$$ Money in to Kick Things Off – True/False

Have you wanted to start with referral marketing but never got to it due to the fear of the initial cost it may have? If so, the fear is unjustifiable.

While most profitable businesses require initial investment, affiliate marketing is a cost-effective way to make passive income since it doesn’t require any money to start. It is also one of the reasons why even teenagers can start their affiliate business from the comfort of their homes without asking their parents for money.

Creating YouTube videos, making Facebook or X (formerly Twitter) posts, engaging in talks on Reddit, and answering questions on Quora are just some of the many cost-free options. Creating compelling content will be a big factor in building an audience; however, it is free.

A prime example is a TikToker @makingmoneywithstephjo, who makes between $40,000 and $50,000 per month using TikTok as a platform for her Amazon Affiliate. Yet she is just one of many cases of ordinary people using the potential of social media platforms rather than websites.

Websites are far from a bad choice. Casino Whizz started as a small website that became one of the most popular casino guides, earning its owner, Mark Taylor, $20,000 – $50,000 monthly.

Choose Your Partners Carefully – Why Paripesa?

Sports betting is a popular and high-commission product with the right partners. While all the steps, such as preparation, picking the platform, and doing research, are important, finding the right partner to work with is crucial.

PariPesa Partners is a well-known affiliate partner program in the gambling world and a sportsbook in Asia, Europe, and Africa. Its program allows you to promote sports betting, poker, bingo, or casinos with commission models – CPA, revenue share and hybrid agreements.

Besides its flexibility, PariPesa Partners is a popular option due to its strong brand presence, fast approval within 24 hours, high-frequency weekly payments, and a low $30 minimum withdrawal amount - making it perfect for anyone starting out with referral marketing.

Despite being one of many options, PariPesa has strong online reviews that check all the right boxes as a good affiliate partner.